ESA Retail Launches ... youreyes

ESA Retail Launches ... youreyes

youreyes is a new service from ESA Retail designed to provide quick, non-complex in-store/on street intelligence.

Leveraging our industry leading mobile technology ‘ESAMobile’, youreyes uses smartphone data capture and photography to cost effectively conduct a wide range of surveys, including:

Product checks

  • Product availability / out of stocks
  • Merchandising compliance
  • Product positioning / placements/Planogram compliance

Price checks

  • Pricing audits

Promotion checks

  • POS execution / compliance
  • Advertising visibility

Locate sites / products / facilities

  •  identify and map the location of products or services

Mystery shop

  • Staff behaviour / customer experience
  • Procedural compliance

Opinion survey

  • Immediate feedback on customer attitudes/opinions
  • Product user experience

youreyes is ideal for collecting a small number of key facts about your products/services (and your competitors) in multi store samples. It provides a fast and cost effective means of gathering intelligence.

youreyes surveys are reported via ESA Retail’s Online Portal allowing easy access to actionable reports. Key Features include:

  • Online dashboard – real-time access to results.
  • Media library – provides filtered access to photos.

  • Survey explorer – for detailed site level results

For more information about youreyes and to find out if your survey would be suitable, please contact John Waite, Business Group Manager on 07703 040 079.

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